At 63, I finally stopped believing the sales clerk who told me forty years ago that orange was not my color

A letter from a reader

At 63, I finally stopped believing the sales clerk who told me forty years ago that orange was not my color

I will ask for your patience right at the beginning. The longest thing I have written in years is a grocery list, so I am no writer, and I have gone my whole life without once telling another woman what she ought to wear.

But three different women asked me about a cardigan at the farmers market on Saturday morning, and by the time I had gotten home and put everything away I had explained it so many times that it seemed simpler to write the whole thing down once, properly.

To explain it I have to go back a very long way, to a fitting room in a department store that is long gone now. I was holding a sweater the color of marmalade up against myself, rather pleased with it, and the sales clerk looked at me over her glasses and said it quite kindly,

Orange is not your color, dear.

I put the sweater back. And here is the part I find hardest to explain. I believed her. One remark from a woman whose name I never knew, and I spent the next forty years steering around an entire color as though it belonged to somebody else. Browns, navies, a careful dark green at Christmas. Never orange. I never once tested it. It had stopped being her opinion and quietly become one of my facts.

The Claudia cardigan folded on the hall table
On the hall table where I can see it on my way out. That still feels a little daring.

How it happens

Nobody decides to obey a rule like that for forty years. It happens quietly.

You fold the remark in with all the other sensible things you know, and you shop accordingly. And the stores make it awfully easy to keep that sort of rule, because the racks for women our age are full of the shades that break no rules at all. Stone, navy, gray, that endless greige. You reach for them because they are safe, and everybody agrees with your choice by saying nothing, which is exactly how these rules are enforced.

A rule you never test does not feel like a rule. It feels like knowing yourself. I would have told you, quite sincerely, that I was simply not an orange person, in the same voice I would have told you my shoe size.

What I had wrong

Here is the part I got most wrong, and I suspect that clerk had it wrong too.

It was never the color. It was the version of the color. A hard, flat orange in something thin and shiny is a lot to ask of any face, mine included, and that is probably what she was looking at all those years ago.

But the same orange behaves completely differently when it is softened. Warm it up, brush a muted red and a dusty blue through it in a gentle plaid, put it in something with a bit of softness to it, and it stops shouting and starts to glow. It flatters the way candlelight flatters. And it helps enormously if the thing itself is easy, a cardigan you throw on over jeans, rather than some grand occasion piece you have to audition for. The color reads as warmth, not as a statement. That distinction took me until 63 to work out, and it cost me forty Octobers of wearing brown.

The Claudia cardigan hanging on the closet door
On the closet door the night it arrived. It shows up everything else hanging there.

The cardigan is called the Claudia

It is from Iris and Nora, a small boutique here in Austin that has been quietly dressing women like us for a few years now. My sister Sue sent me the page, with no comment, which is how she gives advice.

It is a warm orange, proper marmalade, with a soft plaid running through it in a muted red and a dusty blue, so the color never gets loud. There is a neat fold-over collar that sits the way a shirt collar does, and a row of small pearly buttons down the front, so you can wear it open over a plain top or buttoned up to the collar like a little jacket. The texture is soft and slightly brushed, the sleeves finish in deep soft cuffs, and it sits easily over jeans or casual pants without clinging anywhere. They do it in eight colors, but it was the orange I had been walking past for forty years.

The Claudia cardigan the day it arrived
The day it came. I stood in the bedroom holding it up for quite a while.

And the whole trick of it is this. The color does all the work. You put it on over the plainest things you own, an old white top and jeans in my case, and the entire outfit suddenly looks decided. The collar and the buttons make it read as something you chose rather than something you reached for. I had spent forty years believing orange would wear me. It turns out it was waiting to do me a favor.

The Claudia collar and buttons over a chair back
Up close. The little buttons and the collar are what make it.

What happened at the farmers market

The Claudia cardigan worn with jeans

I wore it to the farmers market on Saturday morning with my jeans, because that is what it is for. Not a wedding. The Saturday errands.

Three women asked me about it at the produce stand (somewhere between the apples and the cash box). The lady beside me at the tomato crates asked where it was from and held her hand against the sleeve while I told her. The young woman taking the money, who is perhaps 25, said that color really suited me, and I nearly looked over my shoulder to see who she meant. And a woman I half know from the next street over caught up with me by the honey table to say she had seen the cardigan from across the stand and walked over just to say so.

I have done that Saturday market run in careful, correct colors for more years than I will admit to, and in all that time nobody has once remarked on anything I was wearing. Forty years of nobody being wrong about me, and one orange cardigan to find it out. My daughter’s labrador was with me for the weekend, and he got a longer walk than usual that afternoon, because I did not particularly want to take it off and go home.

Three things I have learned since

One. The sizing is honest. It runs from an S all the way to a 5XL, and it is the same relaxed, easy shape the whole way up, not a different garment once you pass a certain letter. I wish more places would bother with that.

Two. The collar and the buttons earn their keep. Open over a plain top it is a cardigan, buttoned up to the collar it is very nearly a jacket, and either way it looks deliberate. It has quietly replaced the smart blazer I used to make myself wear when I wanted to look like I was coping.

Three. Nobody else is keeping your rules. That clerk retired decades ago, if she is with us at all, and she certainly was not standing at the farmers market enforcing anything. The only person still running her rule was me. I would give that thought a minute, because I doubt orange is the only rule of this kind being kept.

About the price

I want to be straightforward about this, because it was the thing that made me hesitate.

The Claudia is $65.95. It was $132.00.

My first thought was that there had to be a catch, because anything with a collar and buttons that looks this deliberate would cost you a good deal more at the mall. There is no catch that I have found. They are a small boutique selling directly, so there is no department store taking a cut in the middle, and they run the sale to move the season’s stock while the cooler mornings are still in front of us.

I did what I imagine you are doing now and went and read the reviews before I ordered. Just over three hundred of them, sitting at 4.2 stars. Not the suspiciously perfect five you see on some websites, which if I am honest made me trust it more. One woman had written, “I bought the orange thinking it might be too much for me and it is not. I have worn it every day for two weeks and I have been stopped about it twice, once all the way over in Fredericksburg.” That was the one that decided it for me.

My sister Sue, who sent me the page in the first place, has already announced she is taking the red one. She did not ask. Sisters do not.

The Claudia cardigan over the arm of the chair
Where it lands at the end of the day. The rule is officially over.

What I would tell you if we were friends

If you and I were sat on the porch with a pot of coffee and you asked me, this is what I would say.

Think of the color you were talked out of. Most of us have one, and we can usually remember exactly who did the talking. If yours is orange, or red, or anything with some warmth in it, then it is worth ten minutes of your evening to go and look at this cardigan. Not because a cardigan will change your life. It will not. But there is something in catching sight of yourself in a store window and thinking, well, she looks cheerful, that I had done without for a very long time, and I would rather you did not do without it too.

Two practical things. The sale is on now, and the boutique told me plainly that once this stock is gone, it is gone, so the middle sizes will disappear first. And if orange truly is not for you, no sales clerk required, they do a blue and a green and five others besides. But the orange is the one I have, and the one that gets asked about.

It turns out orange was my color all along.

Peggy

CLAUDIA | Elegant Button-Up Cardigan

CLAUDIA | Elegant Button-Up Cardigan

★★★★☆ 4.2 out of 5 from 300+ reviews

$132.00 $65.95

  • A neat fold-over collar that sits the way a shirt collar does
  • A row of small pearly buttons to wear open or buttoned up
  • Warm orange softened by a gentle red and blue plaid
  • Soft, slightly brushed texture with deep soft cuffs
  • Relaxed shape that sits easily over jeans, casual pants or a skirt
  • Orange and seven other colors · Sizes S to 5XL
  • Free shipping

Sale on now. Once this stock is gone, it is gone.

Peggy Dalton is 63 and lives in Austin, Texas. She is not a fashion writer, and she is still getting used to being the woman in the orange cardigan.

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